1:1 support designed to fast-track your business goals

A young man with sunglasses and a white t-shirt sitting on a concrete surface near a carnival ride, holding a small object, with a woman visible behind bars in the background and another person in the distance.

This is what you are looking for

A woman wearing a black graduation cap and gown, smiling in front of a blue background with large white lettering, holding her hands together in front of her, with the name "Fatima" written at the bottom.
A young woman with dark hair taking a selfie inside a high-rise building near large windows with a cityscape view in the background. The photo has a Polaroid-style border with the name 'Lania' written at the bottom.
Photograph of a woman named Olivia with long red hair, wearing a beige blazer, sitting at a desk with a bookshelf in the background.
A person holding a camera, taking a photo in front of pink flowering trees in a park, wearing a gray jacket, glasses, a white bandana, and carrying a backpack. The photo has a Polaroid style with the name 'Hrithik' written at the bottom.

You don't need another course. You need someone in your corner who's already walked the path - building a personal brand strategy around you, your business, and the opportunities you deserve.

See Founder Success Stories

We see you

You've built something real. Your offer works. Your customers love it.

You know exactly who you want to reach and exactly the impact you want to make.

But somewhere between building the thing and getting the world to care about it, you became the best-kept secret in your industry.

You watch other founders - some with half your traction - landing partnerships, getting featured, building audiences of thousands. And you can't figure out what they know that you don't.

It's not that you're doing something wrong. It's that personal brand isn't something most founders were ever taught to build.

Until now.

You're doing the hard work. So why is it so hard to reach the right people?

Personalised mentoring support that gets results

What you need…

Here's the truth: you don't need more content tips. You need someone to look at your business, your story, and tell you exactly what to do, then hold you to it. That's what this is.

A 1-2-1 engagement where we build your personal brand strategy from scratch, together.

We'll audit what you've got, find what's missing, and give you a plan that actually fits your life and your goals. Then we'll meet fortnightly to ensure it's working.

You'll have direct access to us between sessions. No waiting. No guesswork. Just progress.

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Deep Personal Brand Audit

Your positioning, content & presence mapped and assessed.

Custom Brand Strategy

Your narrative, unfair advantage & content pillars are designed for you.

Fortnightly 1-2-1 Sessions

Real-time strategy calls to review, adjust & keep momentum.

Direct Access Between Calls

You’re never on your own. Get support and feedback every step of the way.

This is what is keeping you stuck

You're still chasing every deal

Your business works and customers love what you do. But every new client comes from outbound, referrals, or sheer hustle. Nobody's finding you. Inbound feels like something that happens to other founders.

You're wearing every hat, including marketing

There's no team for this. No marketing person. No one to delegate your personal brand to, because it's personal. So it keeps falling to the bottom of a list that never gets shorter.

You've tried things, but it’s not bringing results

You've posted on LinkedIn. You've tweaked your bio. Maybe you hired someone once. Some weeks you go hard, others you go silent. Nothing's connected to a strategy, so nothing compounds.

You know you should, but you don't know how

You can see that personal brand is what separates the founders who scale from the ones who plateau. But every time you sit down to work on it, you don't know where to start, what to say, or whether any of it's actually working.

We don’t use a one-size-fits-all framework

Your personal brand is your most powerful asset, but that doesn’t mean everyone should do it in the same way.

Whether you want to be seen as a thought leader in your industry, a content creator who has a loyal community or become a magnet to your ideal clients - we offer a personalised mentoring experience tailored to your goals.

Brand Strategy

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Mindset

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Monetisation

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Content Frameworks

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Visual identity

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Conversion Tools

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Brand Strategy ✳︎ Mindset ✳︎ Monetisation ✳︎ Content Frameworks ✳︎ Visual identity ✳︎ Conversion Tools ✳︎

This could be you

Chris started with an idea, and within 3 months, he’d secured speaking opportunities, podcast features, including Project Football, reaching over 14,000 people - and growing his newsletter to 3000 subscribers.

Olivia was building her sustainable clothing brand whilst at University. After receiving mentoring support, she went on to secure grant funding and win Midlands Young Entrepreneur of the Year at the StartUp Awards.

Lania was on a mission to launch a wellbeing planner brand that made an impact. With our mentoring support, she refined her product and set up a TikTok shop, selling over 500 planners in her first launch.

Hrithik was an ambitious videographer who wanted to build his personal brand to attract clients and content creation opportunities. With our support, Hrithik secured his first brand collaboration, which got over 6000 views.

What if the only thing standing between you and the opportunities you deserve… was a strategy built around you?

Is this the right fit for you?

This is for you if…

You've already built something that works. But you've hit that point where you want the business to grow, and deep down, you know personal brand is the unlock.

Maybe you've tried posting on LinkedIn. Maybe you've hired someone, or downloaded a template, or spent a weekend trying to figure out your "positioning." And it didn't stick.

You're ambitious. You're curious. You're the kind of founder who reads the book, listens to the podcast, and then wants to go deeper. You don't just want to be told what to do, you want to understand why it works, so you can own it.

That's exactly who this is for.

What we need from you is simple: show up, be open, and do the work.

We'll bring the strategy, the frameworks, and the honest feedback. You bring the commitment.

That's the deal.

This isn’t for you if…

This isn't for founders who want someone to do it all for them. It's not a course you can watch passively. We want you to be a part of it.

If the idea of putting yourself out there is a firm no rather than a nervous yes, we're probably not the right fit right now.

But if you're the kind of person who's thinking "I know I need this, I just need the right people to help me do it", that's exactly the energy we're looking for.

Name badge for Emma Redfern, founder owner. Features a cartoon computer character at the top, a portrait of a woman with long red hair holding a coffee mug, and a list of skills with percentages. The skills are storytelling, strategy, pitching, and empathy, with the highest being strategy at 100%. Contains a paragraph about Emma's energy, passion, awards, and mission to support underrepresented founders.

We've been where you are.

4 years ago, Emma was the founder that no one knew about. Brilliant ideas. Zero visibility. Posting into the void.

Graeme was coaching founders to breakthrough moments. 22 years watching talented people lose to louder competitors.

Then we cracked the code.

The founders winning weren't smarter. They just understood that personal brand isn't vanity, it's infrastructure.

So we built the system. Tested it. Used it to go from invisible to unavoidable.

Now we help founders like you do the same.

You can choose to have your mentoring sessions with Emma or Graeme, or work with both.

The best part? You don’t have to do it alone

A graphic design profile card of Graeme Tidd, co-founder, featuring a photo of him holding a smartphone, illustrating his expertise with percentages in mindset, tech, content, and communication skills, along with a brief biography highlighting his 20 years of experience in coaching, startups, and impactful programs.

It’s time to create the life you’ve been dreaming about ✳︎

How it works:

01 You Tell Us Your Story

Fill in the short application. Tell us about your business, what you've built, and what's standing between you and the visibility you deserve.

02 We Get to Know Each Other

If there's a fit, we'll jump on a 30-minute discovery call. We'll dig into your world, understand your goals, and figure out together whether this is the right move for you.

03 We Map Your Personal Brand

Once you're in, we create a mentoring plan tailored to your goals. Now it’s about taking action and making things happen.

04 You Start Showing Up Differently

With your custom strategy, fortnightly sessions, and direct access to us, you'll know exactly what to do, when, and why. And the results will speak for themselves.

3 Month Personalised Mentoring Support

The full partnership

For founders who are ready to go all in. 3 months of deep, personalised work where we build your brand strategy from the ground up and walk alongside you as you start showing up differently.

Deep brand audit & positioning review

Custom personal brand strategy

Fortnightly 90-minute 1-2-1 strategy sessions ( 6 in total)

Content playbook & frameworks

Pitch & opportunity prep

Direct access between sessions

£475 per month

Power Hour Mentoring Session

60 minutes of focused strategy. Bring your biggest challenge, your positioning, your content, your LinkedIn, whatever's keeping you stuck, and we'll work through it together, live.

60-minute 1-2-1 strategy session

Pre-session questionnaire so we hit the ground running

Personalised action plan you can implement immediately

Recording of the session to refer back to

One off investment of £175

Your Questions, Answered

  • Complete the form here to apply for mentoring support. This is so we can learn more about you and see how we can help!

  • Yes. The Club is community-driven with group support and resources. Personalised Mentoring is a deep 1-2-1 engagement built entirely around you. Many mentoring clients are also Club members; the two complement each other brilliantly.

  • Your personal brand goes beyond any single platform. While LinkedIn is often powerful for founders, we'll work with whatever channels make sense for your audience and industry. The strategy comes first, the channels follow.

  • The core journey is 3 months, enough time to audit, strategise, implement, and see real results. Many founders choose to continue beyond that, but we'll never lock you into something you don't need.

    Or you can choose a power hour to get you started.

  • Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.